How to Foster Brand Loyalty

June 9, 2020 by Team GRUBBRR

Loyal customers are the heart and soul of any successful business — 65 percent of a company’s revenue is derived from existing customers. Individuals that are loyal to a company will not only buy goods and services from that brand more frequently, but they will also spend more when shopping. However, loyal customers are not just great sources of revenues; they are the best — and least expensive — marketing team of any organization. Existing customers help … Read more

Adding Meal Kits Diversifies Restaurants

June 9, 2020 by Team GRUBBRR

How Adding Meal Kits Can Diversify your Restaurant

Due to the loss of business stemming from the coronavirus pandemic, restaurants have had to find creative ways to increase their income. A promising addition to any restaurant’s operation is a delivery service that provides Blue Apron style meal kits. Blue Apron sends ingredients and recipes to customers, giving them tools and guidance to make tasty food from the comfort of … Read more

An Omnichannel Model in Restaurants

June 9, 2020 by Team GRUBBRR

What Is an Omnichannel Model, and Where do Restaurants Fit In?

You’ve probably heard the term “omnichannel” thrown around the business world, but what exactly does it mean, and why is so important? Defining Omnichannel The “omni” in omnichannel refers to a kind of customer omniscience, or perceiving everything in the customer experience. In less threatening terms, omnichannel refers to a comprehensive understanding of the various ways through which customers … Read more

Sustainability Can No Longer be Ignored

June 9, 2020 by Team GRUBBRR

In India, the eight largest fast-food chains are projected to emit approximately one million tons of carbon emission by the end of 2020. In the United States, restaurants produce approximately 22 to 33 billion pounds of food waste annually. In Europe, some individual states have over 200 kg of food packaging waste per year. Clearly, the food service industry is not sustainable. Restaurants, caterers and more are slowly but surely destroying the planet. However, in recent years, individuals have begun to speak up against the unsustainable actions … Read more

Automation Does Not Lead to Unemployment

June 9, 2020 by Team GRUBBRR

Approximately 40% of employees worry “about losing their jobs due to automation.” Workers fear that technological inventions, such as self-ordering kiosks and contactless ordering systems, will replace them. Though unemployment is a valid concern, it is a misconception commonly associated with automation. The implementation of technology in businesses does not substitute employees, it compliments them. Automation works with, not instead of, employees to ensure responsibilities and tasks are effectively and quickly completed. The innovative technology also positively impacts workers because it leads to the development of new jobs. What is Automation? Automation refers to the process of using technology and machines, rather than … Read more

In-House Delivery System: What Does It Mean?

June 8, 2020 by Team GRUBBRR

Food delivery is gradually becoming the new normal dining experience for many restaurant enthusiasts. An investment group Cowen and Company has claimed that off-premise spending will account for 80 percent of the restaurant industry’s revenue in the next five years. There are various reasons for this shift. Many millennials prefer to eat restaurant-quality food at home to avoid human interaction, and … Read more

The Future of AI in Stores

June 8, 2020 by Team GRUBBRR

In late 2018, Amazon changed the grocery store market forever with their launch of Amazon Go, a convenience store without cashiers. Shoppers simply enter the store, pick their items off the shelf, and are automatically charged as they walk out. The technology is even able to sense when customers pick up an item and leave it somewhere else in the store without being charged. Amazon still employs a … Read more