Recently, PDQ COO Eric Knott and GRUBBRR CMO Jarrett Nasca sat down with QSR Magazine’s Danny Klein for the QSR Uncut podcast. On the podcast, they discussed PDQ’s rollout of the Samsung kiosk powered by GRUBBRR along with the ins-and-outs of implementation and performance.
GRUBBRR’s kiosks at PDQ have produced the following results:
- More than 40% of customers ordered from the kiosk
- Increased throughput by 100%
- 20% of customers opting into an upsell
- All leading to an increase in average ticket by 25%
You can view the PDQ Case Study here for a more in-depth look.
“When Eric and his team saw the results, it wasn’t some sales team creating some propaganda, but rather real data points to say adoption is really good, people are taking the upsell, and by virtue of that we’re giving a better experience and driving incremental revenue.” says Nasca, discussing the kiosk rollout.
GRUBBRR’s self-ordering solutions are in high demand and have demonstrated an immediate impact on businesses in three material ways: GRUBBRR increases revenue through algorithmically programmed upselling technology, decreases operating costs by streamlining efficiency and reducing the dependency on labor, and improves the customer experience by expediting average transaction time, eliminating order inaccuracies, and implementing loyalty integrations.
PDQ has rolled out kiosks throughout the company. The partnership with GRUBBRR has been exceptionally successful, modernizing the guest experience and boosting revenue through upselling and higher average ticket values. PDQ is confident that their dedication to labor and operational innovations will enhance the guest experience and drive an increase in franchise sales.
